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Cheapest 77-inch OLED TVs right now

8 results

Cheapest right now: Samsung 77" S85H OLED 4K Smart AI TV [2026] at $3,380 across 7 retailers. The 8 models we track run $3,380-$6,995. Updated 5 Aug 2026

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1
Samsung 77" S85H OLED 4K Smart AI TV [2026]
Samsung 77" S85H OLED 4K Smart AI TV [2026] Samsung ★★★★★ 4.81 (118 reviews)
  • Screen size 77in
  • Panel OLED
  • Smart OS Tizen
  • Refresh rate 120Hz
from $3,380 $1119 off (25%) PowerlandThe Good GuysJB Hi-FiBing Lee +3 Compare prices
2
Sony 77" BRAVIA 8 4K HDR OLED Google TV
Sony 77" BRAVIA 8 4K HDR OLED Google TV Sony ★★★★★ 4.51 (987 reviews)
  • Screen size 77in
  • Panel OLED
  • Smart OS Google TV
  • Refresh rate 120Hz
from $4,495 JB Hi-Fi Compare prices
3
LG 77" OLED EVO G4 4K UHD Smart TV (2024)
LG 77" OLED EVO G4 4K UHD Smart TV (2024) LG ★★★★★ 4.57 (364 reviews)
  • Screen size 77in
  • Panel OLED
  • Smart OS webOS
  • Refresh rate 144Hz
from $4,888 JB Hi-Fi Compare prices
4
Samsung 77" S95F OLED 4K Smart AI TV [2025]
Samsung 77" S95F OLED 4K Smart AI TV [2025] Samsung ★★★★★ 4.76 (106 reviews)
  • Screen size 77in
  • Panel OLED
  • Smart OS Tizen
  • Refresh rate 165Hz
from $5,488 JB Hi-Fi Compare prices
5
LG 77" OLED EVO AI C6 4K Smart TV [2026]
LG 77" OLED EVO AI C6 4K Smart TV [2026] LG ★★★★★ 4.83 (1625 reviews)
  • Screen size 77in
  • Panel OLED
  • Smart OS webOS
  • Refresh rate 165Hz
from $5,495 $4 off (0%) LGJB Hi-FiBetta ElectricalBing Lee +1 Compare prices
6
Samsung 77" S90H OLED 4K Smart AI TV [2026]
Samsung 77" S90H OLED 4K Smart AI TV [2026] Samsung ★★★★★ 4.93 (102 reviews)
  • Screen size 77in
  • Panel OLED
  • Smart OS Tizen
  • Refresh rate 165Hz
from $5,495 JB Hi-FiSamsung Compare prices
7
LG 77" OLED EVO AI G6 4K Smart TV [2026]
LG 77" OLED EVO AI G6 4K Smart TV [2026] LG ★★★★★ 4.71 (632 reviews)
  • Screen size 77in
  • Panel OLED
  • Smart OS webOS
  • Refresh rate 165Hz
from $6,365 $1130 off (15%) Billy GuyattsThe Good GuysJB Hi-FiBing Lee +2 Compare prices
8
Samsung 77" S95H OLED 4K Smart AI TV [2026]
Samsung 77" S95H OLED 4K Smart AI TV [2026] Samsung ★★★★★ 4.87 (247 reviews)
  • Screen size 77in
  • Panel OLED
  • Smart OS Tizen
  • Refresh rate 165Hz
from $6,995 $1000 off (13%) JB Hi-FiBing Lee Compare prices
Our pick
Samsung 77" S90H OLED 4K Smart AI TV [2026]
Best-rated of the lineup at 4.93/5 (102 reviews), from $5,495.

Frequently asked

What's the cheapest 77-inch OLED TV right now?

The Samsung 77" S85H OLED 4K Smart AI TV [2026] at $3,380, as of 5 Aug 2026.

How much does a 77-inch OLED TV cost?

Currently $3,380 to $6,995 across the 8 models we track.

Which 77-inch OLED TV is the best pick?

Our pick is the Samsung 77" S90H OLED 4K Smart AI TV [2026] (4.93/5), from $5,495.